Why Are There Snowblowers in Miami?
Just miles from the beach, Sears Executive, Steve Goldstein, was shocked to find four snowblowers for sale in the Garden Center of their Miami store. Speaking with a salesman, he learned that this was not a one time mistake – they were being shipped to and returned from the same store for thirty years. This story became a metaphor for Steve for the dysfunction in most companies, large and small.
Whether it has snow blowers for sale in a place where it never snows or a more pervasive issue like having so many meetings scheduled there’s no time left actually to solve problems. Dysfunction within large organizations is so prevalent that most people accept it either as an inevitable fact of corporate life, or they assume that someone else will deal with it. But must it be this way?
THE FIVE PRINCIPLES OF ENGAGEMENT
Learning to adopt an outsider’s perspective leads to creative insight and problem-solving.
Focusing on one or two pertinent metrics in any situation facilitates action.
Interacting with employees and customers on a regular basis is the key to success.
Whatever speed you are going is too slow.
The more people know, the better they can do their jobs.
Steve speaks from a wealth of personal experience in private equity, as well as top executive positions… He defined five key engagement principles that resonate with me as just as relevant for new business founders as mature business executives.
— Roger Trapp,
A pithy treatise on everybody’s favorite subject of engagement… A straight-talking look at why big companies typically fall short with an introduction to some smart principles..
— Marty Zwilling,
STRAIGHT-FORWARD AND TRANSFORMATIVE AT THE SAME TIME, GOLDSTEIN’S BOOK OFFERS BRILLIANT NEW STRATEGIES TO RESOLVE EVEN THE MOST ENTRENCHED AND COMPLEX PROBLEMS. FOLLOWING HIS WISE ADVICE WILL ENABLE YOUR WORKFORCE TO BE ABLE TO FOCUS MORE CLOSELY ON THE BUSINESS AT HAND—RESULTING IN A NIMBLE, FORWARD-THINKING, AND SUCCESSFUL ORGANIZATION!
Winner of Thinkers50 Leadership Award 2015 New York Times best-selling author of What Got You Here Won’t Get You There and Triggers
WE LIVE IN AN INCREASINGLY COMPLEX AND CHANGING WORLD; YESTERDAY’S FORMULAS FOR ATTAINING SUCCESS SIMPLY NO LONGER APPLY. STEVE GOLDSTEIN’S FIVE PRINCIPLES TAKE US OUT OF OUR COMFORTABLE ROUTINES—PROVIDING US WITH THE COURAGE TO ACT ANEW AND A STRAIGHT-FORWARD WISDOM THAT WILL LEAD TO MEANINGFUL REWARDS.
Chairman Emeritus, Young & Rubicam
STEVE IS ONE OF THOSE LEADERS WHO CAN OPERATE EQUALLY WELL IN LARGE AND SMALL COMPANIES, FROM AMERICAN EXPRESS TO SILICON VALLEY START-UPS. NOT ONLY IS HE EQUALLY ADEPT AT OPERATING UP AND DOWN THE SCALE OF BUSINESSES, HE’S ALSO GREAT AT BOTH STRATEGY AND IMPLEMENTATION, A VERY RARE COMBINATION. THIS BOOK IS THE DISTILLATION OF A LONG, SUCCESSFUL, BUSINESS CAREER, AND IS A MUST READ FOR ANY LEADER WHO UNDERSTANDS THAT ENGAGEMENT IS ESSENTIAL FOR SUCCESSFUL RESULTS. EVERY LEADER WILL FIND THAT STEVE’S FIVE PRINCIPLES OF ENGAGEMENT BREAK IT DOWN IN A WAY THAT THEY CAN EASILY SEE WHAT THEY NEED TO DO.
Director of Idealab; Former Partner, Mayfield Fund; Former Partner, Wilson Sonsini; Startup Sherpa
WHY ARE THERE SNOWBLOWERS IN MIAMI OFFERS A TREASURE TROVE OF LEADERSHIP INSIGHT. DISCOVER WHY YOU SHOULD QUESTION EVERYTHING, BREAK THE MEETING HABIT, AND RECOGNIZE THAT THE BEST SUGGESTIONS OFTEN DON’T COME FROM INSIDE THE C-SUITE BUT FROM THE WINDOW WASHERS ON THE OTHER SIDE OF THE GLASS. STEVE GOLDSTEIN IS A NATURAL STORYTELLER WITH A LIFETIME OF EXPERIENCE AND WISDOM TO BOOT.